When a dealership is understaffed, an important part of the sales process that tends to be pushed to the back burner is lead response and nurturing. If your sales team is letting leads slip through the cracks, they may benefit from extra help in the form of a virtual assistant.
Dealers featured this week include William Page, dealer principal of Bill Page Honda in Falls Church, Va.; Gloria and Charlie Hicks, co-founder and dealer principal of Ed Hicks Imports in Corpus Christi, Texas; Rick Russell and Jerrod Russsell, dealer principal and general manager of Russell Honda in Sherwood, Ark.; Rodman Ryan, chairman of Open Road Auto Group; Jeff and Steve Haraden, dealer principals of Mohawk Honda in Scotia, N.Y.; and Dave Sapone, president of John Meegan Ford in Connellsville, Pa.
Retailers must toughen up their information security after the FTC updated its Safeguards Rule, which dictates how financial institutions protect data.
Dealers are concerned about the lack of affordable new vehicles and prices are likely to keep rising as electric vehicles replace combustion-powered autos.
Offering flexibility to employees and listening to their needs are places to start for dealerships looking to foster a culture of diversity, equity and inclusion.
Here are highlights of "Daily Drive", Automotive News' weekday podcast, October 25-28, hosted by Steve Schmith and Jamie Butters.
