Wednesday, April 19, 2017

Porsche uses 'soft sell' approach to win sales

Porsche uses 'soft sell' approach to win sales http://ift.tt/2orj0Yw is expanding its global dealership network with a showroom format that abandons normal markers of corporate identity for a "soft sell" approach. The first store has just opened in Germany, with others to follow in China, the U.S.

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