Sunday, October 13, 2019

Helping dealers track buyer behavior

Helping dealers track buyer behavior https://ift.tt/2OJYnHN

Alex Vetter, CEO of Cars.com, and Joe Chura, CEO of subsidiary Dealer Inspire, recently sat down with Automotive News to talk about the future of digital retailing, managing inventory and why leads aren't the best measure of a dealer's return on investment.

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