Monday, July 10, 2017
DS CEO Bonnefont sends dealers to 'boot camp' ahead of product offensive
DS CEO Bonnefont sends dealers to 'boot camp' ahead of product offensive http://ift.tt/2u7AAHm CEO Yves Bonnefont aims to revitalize the marque by creating separate showrooms for the brand and sending dealers to a "DS boot camp" as he strives to stem slumping sales ahead of a product offensive.
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