Tuesday, July 11, 2017

DS CEO Bonnefont sends dealers to 'boot camp'

DS CEO Bonnefont sends dealers to 'boot camp' http://ift.tt/2sM9ZMz CEO Yves Bonnefont aims to revitalize the marque by creating separate showrooms for the brand and sending dealers to a "DS boot camp" as he strives to stem slumping sales ahead of a product offensive.

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