Saturday, January 28, 2017

Why Online Reputation Management Should be a Top Priority for Your Auto Dealership

It takes just one negative comment or review to turn a great brand into a potential red flag to prospective customers. Despite this, you have the chance to turn your online reputation around through a solid online reputation management strategy. This online practice offers many benefits when used correctly.

Offers Protection Against Negative Reviews

Even a single negative review can tarnish your dealership’s reputation, and consequently cause a domino effect on your sales. Online reputation management deals with these reviews before they start snowballing into more serious problems.

A foundation for online reputation management is urgency. The quicker you respond to negative comments, the less of an effect they’ll have. That’s because it shows customers you are active on websites and forums, and that you genuinely care about what customers have to say. Read more from this blog:

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